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Generated Assets

A new type of asset.
Generated by AI.

Now, you can create an investable index with AI. It's like an ETF, but with infinite possibilities.

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Generated Assets Disclosures

Generated Assets (“GenA”) is an AI-powered interactive analysis tool that allows you to screen for securities based on objective criteria entered through a natural language interface. Output from GenA is generated at your direction and is intended for general informational purposes only. Output should not be considered individualized investment advice or recommendations. Public Advisors does not guarantee the accuracy, completeness, relevance, or timeliness of such output and will not be responsible for any losses that may result from your reliance on such information. See Disclosures

You are solely responsible for deciding whether to invest in the GenA portfolio you have constructed. Before investing, please consider whether it is suitable for you based on your investment objectives, risk tolerance, and other individual factors. If you elect to invest, then investment advisory services for your account will be provided by Public Advisors LLC (“Public Advisors”), an SEC-registered investment adviser, and brokerage services will be provided by Open to the Public Investing, Inc. (“Public Investing”), member FINRA / SIPC. Public Advisors and Public Investing are affiliates, and both charge fees for their respective services. For more details, see Public Advisors’ Firm Brochure Form CRS Fee Schedule

How it works

01

Start with a prompt

It all starts with your ideas—from themes like "Mars exploration" to specific criteria like "stocks with accelerating EPS but flat revenue growth."

02

Watch our AI go to work

Your prompt dispatches a swarm of evaluation agents to work in parallel, researching and screening thousands of stocks to build an index that matches your criteria.

03

Backtest your ideas

We can show you how your index compares to the S&P 500®, with a unique asset score based on its historical returns, stability, and diversification.

04

Invest in your creations

Once you’ve finished refining your Generated Asset, you can invest in it directly and manage it alongside your other holdings, like your very own custom index.

Generated Assets Disclosures

The prompts above are for illustrative and informational purposes only, and are not investment advice or recommendations of any particular security or strategy. Backtests are an interactive analysis tool from Generated Assets that calculates how your specific selection of securities would have performed historically. Returns displayed by the backtest are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results. Results may vary with each use and over time. For comparison purposes, the backtest may display performance of a benchmark index such as the S&P 500® over the same time period. Benchmark indices are unmanaged, it is not possible to invest directly in a benchmark index, and returns for benchmark indices do not account for fees. See Disclosures

ETFs are one-size-fits-all.
Generated Assets are one-of-a-kind.

Index ETFs were built for the ’90s. They're rigid by design, with no room for personalization. Generated Assets are the next leap in index investing.

Generated Assets

Generated Assets

Index ETFs

Index ETFs

Built by you with AI

Built by you with AI

Built by an ETF sponsor

Built by an ETF sponsor

Based on your thesis

Based on your thesis

Based on a predefined index

Based on a predefined index

Endlessly customizable

Endlessly customizable

No customization

No customization

Unlimited opportunities

Unlimited opportunities

~2,100 US-Listed ETFs*

~2,100 US-Listed ETFs*

*As of September 2024 - taken from Morningstar article titled “Will Active ETFs Outnumber Passive ETFs?

See additional disclosures

ETFs and Generated Assets Accounts (“GA Accounts”) are two different investment products with distinct characteristics that may make one option more preferable for any particular investor. When comparing the two, please consider each product’s specific features, including its fees/expenses, minimum investment amount, tax consequences, portfolio composition, investment strategy, on-going management, and your ability to influence the portfolio. Before investing, please also consider your investment objectives and risk tolerance.

Learn more about ETFs here and by reviewing the specific ETF’s prospectus.

For more details, see Public Advisors’ Firm Brochure Form CRS Fee Schedule

Mobile Etfs Scaled 1 Tablet Etfs Desktop Etfs Big Desktop Etfs
Customization

Make it yours.
Down to the last detail.

The conversation doesn't stop at creation. You can continue to refine your asset with follow-up prompts—adjust weightings, remove tickers, and more.

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Analysis

Compare your index to the S&P 500®

We can show you data—from historical returns across different time periods to maximum drawdowns—so you can gauge potential before you invest.

See additional disclosures

Backtests are an interactive analysis tool from Generated Assets that calculates how your specific selection of securities would have performed historically. Returns displayed by the backtest are hypothetical in nature, do not reflect actual investment results, and are not guarantees of future results. Results may vary with each use and over time. For comparison purposes, the backtest may display performance of a benchmark index such as the S&P 500® over the same time period. Benchmark indices are unmanaged, it is not possible to invest directly in a benchmark index, and returns for benchmark indices do not account for fees. See Disclosures

Feature Highlight 2
Coming soon

It’s not just stocks.
Crypto and bonds are next.

We’re expanding Generated Assets beyond just stocks. Soon, you’ll be able to build your own multi-asset portfolios with crypto, bonds, and more.

Feature Highlight 3

The market is full
of untapped ideas.
What’s yours?

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* For illustrative purposes only. Not a recommendation of any security or strategy.

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Companies building the infrastructure for the metaverse with a market cap over $20B

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Semiconductor manufacturers with high gross margins and low P/E ratios.

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Electric vehicle battery makers with revenue growth over 25% YoY.

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GLP-1 drug manufacturers with R&D spend above 20% of revenue.

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Top-performing space stocks with a low debt-to-equity ratio.

Have questions? Find answers.

What are Generated Assets?

Generated Assets are custom indices you create with AI using a natural-language prompt. Your idea dispatches a swarm of AI evaluation agents that research and screen stocks based on your criteria, then assemble an index you can analyze and invest in—similar to an ETF, but built around your own thesis.

What's the difference between a Generated Asset and an ETF?

Index ETFs are built by an ETF sponsor based on a predefined index and are not customizable. Generated Assets are built by you using AI. They are based on your unique thesis and are endlessly customizable, allowing you to create a one-of-a-kind index that you can invest in and manage.

Can I backtest my Generated Asset?

Yes. Before you invest, you can backtest your ideas to see how your custom index’s hypothetical performance compares to benchmarks like the S&P 500®. We provide data on historical returns, stability, diversification, and maximum drawdowns to help you gauge potential.

Can I invest directly in a Generated Asset?

Yes. Once you’ve finalized your index, you can invest in it directly through your Public account and manage it alongside your stocks, bonds, options, and more.

What data does the AI use to build a Generated Asset?

Generated Assets analyze a large universe of publicly available financial data—including fundamentals, historical performance, growth metrics, sector classifications, and more—to match your screening criteria. The system evaluates thousands of securities in parallel using a multi-agent research model.